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Analysis of the Development Prospects and Future Trends of the Chinese Gummy Candy Industry


The Chinese gummy candy industry still has a lot of "sweetness" in the next 10-15 years. This is because China still needs a large number of domestic gummy candy brands to fill the market.


The Chinese gummy candy industry still has great "sweetness" in the next 10-15 years. This is because China still needs a large number of domestic gummy brands to fill the market. However, in the next 10 years, the gummy industry will also face fierce competition. Therefore, Chinese gummy manufacturers need to pay more attention to market segmentation, understand consumer needs, and innovate significantly. Only in this way can they occupy a favorable position in the gummy industry.

As the total demand for candy in our country continues to rise, competition among manufacturers is becoming increasingly fierce. Many candy manufacturers choose to use synthetic pigments to ensure that the candy has a more vibrant appearance, stimulating consumer purchases.

In the new consumption wave, every segmented category contains infinite possibilities. The new generation of young users' demand for quality life and nutritional health makes the hidden hard-core strength and explosive potential of nutritional gummies under their "soft exterior" impossible to underestimate.

In 2016, the candy production in our country was 3.5185 million tons, with a growth rate of 1.85%, only increasing by 63,800 tons compared to the previous year. In 2017-2018, there was a decline for two consecutive years, with a production of 2.8837 million tons in 2018, a year-on-year decrease of 12.99% compared to 2017. The production in 2019 was approximately 3.3772 million tons.

Although the production of the candy industry in our country has shown a fluctuating trend in recent years, especially with significant changes in 2018, overall, it still shows a slight upward trend. From 2017 to 2020, the compound annual growth rate of gummy production was about 0.93%. It is expected that in the coming years, with the increase in demand for gummy products and the maturation of production technology, production will continue to grow, and by 2025, production will exceed 498,400 tons.


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